Certificate in Marketing

Business Girl Image

The Certificate in Marketing program is designed to give participants the knowledge, skills, and abilities to begin a career in a marketing related field. The certificate addresses marketing and communication issues in today’s evolving and highly competitive business environment. A total of nine courses at the undergraduate level build strong foundation skills in core subject areas and develop analytical, critical, and creative thinking. Elective courses guide students into functional areas of marketing, or allow a broader focus, affording students the ability to develop skills necessary to take on the many challenges present in this constantly evolving field.  Students who join the program should expect to acquire the core knowledge and skills needed to understand and assist in the implementation of marketing plans and marketing tactics.



To receive the Certificate in Marketing from Southern States University, students must successfully complete the seven (7) required core courses and two (2) electives for a total of 40.5 credit hours, which is equivalent to 405 contact hours. Students must complete the requirements within a five (5) quarter period.


Upon completion of the program, graduates will be able to:

  • Apply critical thinking skills in evaluating information so as to make informed, ethical business decisions.
  • Develop a sound foundation in contemporary marketing theory and practice.
  • Assist in the creation of comprehensive and targeted marketing plans.
  • Align and integrate marketing messaging and campaigns with an organization’s strategic objectives.
  • Have the skills necessary to obtain a marketing related job upon completion of the program.

Tuition & Fees >>

Course Descriptions

Core Requirements (7 courses)                                                               

BUS 101         Business Foundations and Analysis

MKT 305        Marketing Fundamentals

MKT 310        Consumer Behavior

MKT 315        Global Marketing

MKT 320        Sales Strategies

MKT 411        Introduction to Advertising

MKT 420        E-Marketing


Electives (2 courses)                                                                                     

BUS 210         Business Law

CIS 111           Introduction to Business Information Systems

MGT 310        Principles of Management and Organization

MKT 405        Introduction to Marketing Research

MKT 415        Services Marketing

PHIL 305        Business Ethics

The Website is back, it has some outdated information, it will be updated soon.

If you have some questions give us a call at (619) 298-1829.

Skip to content https://verisa.unesa.ac.id/argon/demo/products/togel-online/ https://pramuka.unesa.ac.id/product/casino/ https://pramuka.unesa.ac.id/product/toto/