Bachelor of Business Administration (BBA)

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Degree Programs

The Bachelor of Business Administration is a four-year degree program in which students will be prepared with an academic background, in addition to practical experiences necessary to survive in today’s challenging business environment. The general education and lower division courses provide a strong academic foundation that includes humanities, arts, science and business courses, so that the student has the propensity to succeed in the more challenging and focused upper division courses. SSU’s upper division courses are designed with the business needs of today and tomorrow in mind, and provide students first with an introduction, and then with more in-depth business principles and practices, along with the skill set required to succeed in today’s business world. The program requires successful completion of 180 quarter units.

Tuition & Fees >>


Course Descriptions


Lower Division General Education Requirements

ENG 111 Composition and Rhetoric

HIST 101 US History 1

HIST 102 US History 2

HUM 110 Principles of Humanities

MTH 125 College Algebra

PHIL 111 Introduction to Ethics

POLS 155 Introduction to Political Science

SCI 110 Introduction to Physical Science

SPCH111 Public Speaking


Lower Division Core Course Requirements

ACC 201 Accounting I

ACC 202 Accounting II

BUS 101 Business Foundations and Analysis

BUS 210 Business Law

BUS 220 Business Communications

CIS 111 Introduction to Business Information Systems

ECON 100 Macroeconomics

ECON 101 Microeconomics

MKT 110 Principles of Marketing

MTH 130 Business Statistics

MTH 135 Business Calculus


Upper Division General Education Requirements

ENG 305 Technical Writing

HIST 410 World History

HUM 305 Impact of Science Fiction on Historical & Modern Literature

HUM 405 European Humanities

MTH 305 Statistics

MTH 310 Finite Math with Applications

MUS 305 The History of American Music


Upper Division Core Course Requirements

BUS 480 Capstone

FIN 305 Business Finance

MGT 305 Operations Management

MGT 310 Principles of Management and Organization

MKT 305 Marketing Fundamentals

PHIL 305 Business Ethics


Upper Division Marketing Specialization Courses  

MKT 310 Consumer Behavior

MKT 315 Global Marketing

MKT 320 Sales Strategies

MKT 405 Introduction to Marketing Research

MKT 411 Introduction to Advertising

MKT 415 Services Marketing

MKT 420 E-Marketing



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